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Marketing Specializations
Channel Marketing
Supporting all phases of the channel lifecycle, from recruiting to onboarding to enablement; supporting the roll-out of new products to the channel; developing channel sales and marketing tools; managing partner portals; creating partner program documentation, channel newsletters and communications
Content Marketing
Developing content marketing strategies; developing original content for a variety of mediums to support ongoing strategy execution
Content Strategy
Defining content strategies and content governance plans; conducting content audits; creating guidelines for voice and style
Executive Communications
Developing internal and external communications, thought leadership pieces, bylines and presentations on behalf of executives
Marketing Organization Strategy
Helping to define marketing organization structure and roles; designating roles and responsibilities; defining processes and systems that facilitate team marketing team effectiveness
Editor in Chief Services
web sites, communications, newsletters, collateral, etc. to ensure consistency of messaging and voice, ensure accuracy and maintain high quality of materials.
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Go-to-Market-Services
Positioning & Messaging
Developing positioning and messaging platforms for companies, products and services; conducting market positioning reviews
Communications
Developing multi-stage communications plans; developing content customized for various internal and external audiences; managing ongoing communications rollout timelines
Web Development, Content & Management
Building web site development strategies and business requirements for external sites, portals and internal sites; overseeing design process and implementation; developing site content; managing sites day-to-day
Collateral
Writing and editing marketing and sales tools, such as brochures, specification sheets, newsletters, white papers, email, documentation, FAQs, etc.; developing and executing collateral hierarchies; overseeing collateral design and production
Social Media
Creating online community sites; developing plans and processes for ongoing content generation and community participation; creating content to support social media marketing strategies
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Marketing Leadership
Strategy & Planning
Creating detailed marketing program strategy and launch plans, outlining objectives, tactics, timelines, deliverables and measurable goals
Executive Support
Helping marketing leaders execute on key programs and initiatives more effectively; assisting with communications, overseeing project execution or managing other agencies’ day-to-day activities to enable executives to focus on more strategic tasks; providing feedback on potential strategies and tactics
Embedded Team Member Support
Filling skill gaps; temporarily assuming responsibilities for unstaffed positions; expanding team capabilities at times of growth or in support of a specific project
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Go to Market Services
Positioning & Messaging
Developing positioning and messaging platforms for companies, products and services; conducting market positioning reviews
Communications
Developing multi-stage communications plans; developing content customized for various internal and external audiences; managing ongoing communications rollout timelines
Web Development, Content & Management
Building web site development strategies and business requirements for external sites, portals and internal sites; overseeing design process and implementation; developing site content; managing sites day-to-day
Collateral
Writing and editing marketing and sales tools, such as brochures, specification sheets, newsletters, white papers, email, documentation, FAQs, etc.; developing and executing collateral hierarchies; overseeing collateral design and production
Social Media
Creating online community sites; developing plans and processes for ongoing content generation and community participation; creating content to support social media marketing strategies
Marketing-single
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0
Marketing Specializations
Channel Marketing
Supporting all phases of the channel lifecycle, from recruiting to onboarding to enablement; supporting the roll-out of new products to the channel; developing channel sales and marketing tools; managing partner portals; creating partner program documentation, channel newsletters and communications
Content Marketing
Developing content marketing strategies; developing original content for a variety of mediums to support ongoing strategy execution
Content Strategy
Defining content strategies and content governance plans; conducting content audits; creating guidelines for voice and style
Executive Communications
Developing internal and external communications, thought leadership pieces, bylines and presentations on behalf of executives
Marketing Organization Strategy
Helping to define marketing organization structure and roles; designating roles and responsibilities; defining processes and systems that facilitate marketing team effectiveness
Editor-in-Chief-Services
Providing ongoing editorial support for web sites, communications, newsletters, collateral, etc. to ensure consistency of messaging and voice, ensure accuracy and maintain high quality of materials
Auto Draft
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0
Marketing Leadership
Strategy & Planning
Creating detailed marketing program strategy and launch plans, outlining objectives, tactics, timelines, deliverables and measurable goals.
Executive Support
Helping marketing leaders execute on key programs and initiatives more effectively; assisting with communications, overseeing project execution or managing other agencies’ day-to-day activities to enable executives to focus on more strategic tasks; providing feedback on potential strategies and tactics
Embedded Team Member Support
Filling skill gaps; temporarily assuming responsibilities for unstaffed positions; expanding team capabilities at times of growth or in support of a specific project
Go to Market Services
Positioning & Messaging
Developing positioning and messaging platforms for companies, products and services; conducting market positioning reviews
Communications
Developing multi-stage communications plans; developing content customized for various internal and external audiences; managing ongoing communications rollout timelines
Web Development, Content & Management
Building web site development strategies and business requirements for external sites, portals and internal sites; overseeing design process and programming implementation; developing site content; managing sites day-to-day
Collateral
Writing and editing marketing and sales tools, such as brochures, specification sheets, newsletters, white papers, email, documentation, FAQs, etc.; developing and executing collateral hierarchies; overseeing collateral design and production
Social Media
Creating online community sites; developing plans and processes for ongoing content generation and community participation; creating content to support social media marketing strategies
Marketing Specializations
Channel Marketing
Supporting all phases of the channel lifecycle, from recruiting to onboarding to enablement; supporting the roll-out of new products to the channel; developing channel sales and marketing tools; managing partner portals; creating partner program documentation, channel newsletters and communications
Content Marketing
Developing content marketing strategies; developing original content for a variety of mediums to support ongoing strategy execution
Content Strategy
Defining content strategies and content governance plans; conducting content audits; creating guidelines for voice and style
Executive Communications
Developing internal and external communications, thought leadership pieces, bylines and presentations on behalf of executives
Marketing Organization Strategy
Helping to define marketing organization structure and roles; designating roles and responsibilities; defining processes and systems that facilitate team marketing team effectiveness
Editor in Chief Services
Providing ongoing editorial support for web sites, communications, newsletters, collateral, etc. to ensure consistency of messaging and voice, ensure accuracy and maintain high quality of materials.